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REPLAY, Fueled by Gatorade(R) Returns for Season Two By Tradingmarkets.comFebruary 26, 2010
Today, The Gatorade Company and FOX Sports Net announce the second season of the successful, original program, REPLAY the Series, Fueled by Gatorade, which re-stages classic games between some of the nation's biggest high school sports rivalries. In its second season, REPLAY will reunite two high school hockey powerhouses from Detroit - the Trenton Trojans and the Detroit Catholic Central Shamrocks - who were unable to finish their second match up of the 1999 season after a life threatening injury forced an early end to the game with the score tied 4-4.
"Hockey passion runs deep in Detroit, and is felt throughout the community," said Brendan Shanahan, NHL Vice-President and former Detroit Red Wings forward. "The NHL is thrilled Gatorade is giving the original players of these two teams a second chance to settle their score in front of all their friends and family."
To get ready for their once-in-a-lifetime rematch, the Trenton and DCC players will take part in a customized 8-week training and nutrition program developed by the Gatorade Sports Science Institute (GSSI) and implemented with the help of professionals from Velocity Sports Performance. GSSI has worked with elite and professional athletes for more than 25 years and will help the Trenton and DCC squads understand their individual fueling needs as athletes before, during and after their on- and off-ice training sessions.
"We are looking forward to working with these athletes to prove once you're an athlete, you're always an athlete," said Sarah Robb O'Hagan, chief marketing officer of Gatorade. "It's an honor to be able to prepare these teams to come together in the spirit of sport, passion and good natured rivalry as they compete for their schools one last time."
The REPLAY game is tentatively scheduled to take place in early May and a documentary produced by FOX Sports Net about the REPLAY athletes' journey will air nationwide in June.
"This is an exciting opportunity to collaborate with Gatorade on a very creative and home grown project," said Read Jackson, FSN's senior vice president of production and executive producer of REPLAY. "The tone of the REPLAY documentary series provides a trip down memory lane as viewers get to vicariously re-live their high school sports experience, whether they played on a team or not."
As the Trenton and DCC players prepare for their game, REPLAY fans can follow their journey by visiting www.replaytheseries.com, the official home of REPLAY. Visitors to the site can also check out the first season of REPLAY that featured one of the nation's biggest high school football rivalries between the Easton Area Red Rovers and the Phillipsburg Stateliners.
REPLAY, a series of sports documentaries focusing on rematches between great rivalries, is based on an original concept from the creative teams at Gatorade and TBWAChiatDay Los Angeles.
July 10, 2008
FOR IMMEDIATE RELEASE
For More Information Contact
Richard Sharpnack, Jr.
856-874-9700
rsharpnack@velocitysp.com
CHERRY HILL SENDS 2 FEMALE ATHLETES TO NIKE WORLD HEADQUARTERS TO COMPETE FOR THE TITLE OF “BEST FEMALE HIGH SCHOOL ATHLETE” AT THE NATIONAL NIKE SPARQ “MY BETTER” CHAMPIONSHIP!
Cherry Hill, NJ (2008) –– Nike will be hosting the National SPARQ “My Better” Championship in just 2 weeks at Nike World Headquarters in Beaverton, Oregon. The Championship will take place July 23rd and 24th and the top male and female athletes will not only be crowned as the reigning Nike SPARQ Champions but they will have the opportunity to spend a day with a professional athlete.
Velocity Sports Performance Athletes, Janaia Maith of Lumberton, NJ and Lauren Gaskill of Mount Holly, NJ will be among the top 10 finalists, all vying for the coveted spot of the 2008 Nike SPARQ Female Champion. Currently Maith ranks 4th nationally while Gaskill, chosen as an alternate, ranks 11th out of 448 female athletes. Maith and Gaskill currently attend Rancocas Valley Regional High School, train with each other at Velocity Sports Performance in Cherry Hill and have made notorious athletic accomplishments throughout the South Jersey area.
The 20 finalists, representing various sports and states across the country, will follow a typical SPARQ protocol which measures the basic components of athleticism; speed, power, agility, reaction and quickness. Their results from the five tests will be weighed (according to their height, weight and age) to generate a single numerical score known as a SPARQ Rating. The male and female athletes with the highest rating (therefore possessing the highest athletic prowess in the country) will be crowned as the 2008 Nike SPARQ Male & Female Champion.
The preliminary challenge took place on Saturday, May 3rd at more then 60 Velocity Sports Performance Centers across the country, including Cherry Hill, NJ and tested over 3,000 high school athletes. The SPARQ test that was administered included a 1 Step Vertical Jump, 30 Meter Dash, Compass Drill, Overhead Power Ball Throw & 30 Second Endurance Jump. The official link with final results is available at http://www.sparqtraining.com/my-better-results/.
This March, Nike launched its most comprehensive performance category, dynamic training; which combines a relationship with SPARQ, high performance products, online experiences at nike.com, and a new association with Velocity Sports Performance Centers. The category was introduced to consumers through a multi-media campaign called “My Better.”
About Velocity Sports Performance Training Centers
Velocity Sports Performance, the industry leader in providing advanced sports performance training for athletes of all skill levels and ages, was founded in 1999 by world-renowned coach Loren Seagrave, a five-time NCAA champion coach, who trained Olympic, professional and major college athletes. At Velocity Sports Performance, athletes of any skill level from age eight through adult can realize their potential through advanced training programs taught by degreed and certified coaches, scientifically designed to increase speed, power and agility, while reducing the risk of sports-related injuries. There are over 60 Velocity Sports Performance facilities across the United States, each with an average of 19,000 square feet of state-of-the-art facilities. Visit www.velocitysp.com for more information on training programs and franchise opportunities.
Velocity Sports Performance, the industry leader in providing advanced sports performance training for athletes of all skill levels and ages, was founded in 1999 by world-renowned coach Loren Seagrave, a five-time NCAA champion coach, who trained Olympic, professional and major college athletes. At Velocity Sports Performance, athletes of any skill level from age eight through adult can realize their potential through advanced training programs taught by degreed and certified coaches, scientifically designed to increase speed, power and agility, while reducing the risk of sports-related injuries. There are over 60 Velocity Sports Performance facilities across the United States, each with an average of 19,000 square feet of state-of-the-art facilities. Visit www.velocitysp.com for more information on training programs and franchise opportunities.
About Nike
NIKE, Inc. based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned Nike subsidiaries include Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories; Cole Haan Holdings Incorporated, which designs, markets and distributes luxury shoes, handbags, accessories and coats; Umbro Ltd., a leading United Kingdom-based global football (soccer) brand; and Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories. For more information, visit www.nikebiz.com.
About SPARQ
Founded in 2004, SPARQ, Inc. is a performance training company based in Portland, Oregon, that provides testing and training services for passionate athletes through media and grass roots experiences. The SPARQ Rating, referred to by many as “The SAT of Athleticism”, is a proprietary method for evaluating athletic and functional ability. Testing is available through SPARQ and Nike events and through SPARQ certified trainers throughout the United States. SPARQ has tested over 200,000 athletes in high school, college and professional ranks in the past four years. SPARQ has implemented testing and measurement technologies at the 2006 USC and 2007 USC, Texas, Ohio State and LSU ProDays. The SPARQ Rating was also a central element in assessing the athleticism of the competitors in ESPN's hit series, "The Contender." SPARQ Training is defined as dynamic athletic training that develops the speed, power and explosive ability of athletes. For more information, visit http://sparqtraining.com.
Founded in 2004, SPARQ, Inc. is a performance training company based in Portland, Oregon, that provides testing and training services for passionate athletes through media and grass roots experiences. The SPARQ Rating, referred to by many as “The SAT of Athleticism”, is a proprietary method for evaluating athletic and functional ability. Testing is available through SPARQ and Nike events and through SPARQ certified trainers throughout the United States. SPARQ has tested over 200,000 athletes in high school, college and professional ranks in the past four years. SPARQ has implemented testing and measurement technologies at the 2006 USC and 2007 USC, Texas, Ohio State and LSU ProDays. The SPARQ Rating was also a central element in assessing the athleticism of the competitors in ESPN's hit series, "The Contender." SPARQ Training is defined as dynamic athletic training that develops the speed, power and explosive ability of athletes. For more information, visit http://sparqtraining.com.
April 28, 2008
ORANGE COUNTY, CA (APRIL
2008) — Velocity Sports
Performance, the industry leader in the sports performance training category
for youth and elite athletes, announced today that over 30 elite athletes that
trained with Velocity Sports Performance were selected or signed as free agents
as part of the 2008 NFL draft held this this weekend in New York.
Many
Velocity Sports Performance athletes were selected higher than their
anticipated draft day selection after training at Velocity Sports Performance
between their college season and the NFL Combine or Pro Days. Virginia
Tech offensive tackle Duane Brown, saw his draft day status rise to a first
round pick with the Houston Texans after projected to be selected in the second
round.
One
of the biggest beneficiaries of training at Velocity Sports Performance was Notre Dame tight end John Carlson, whose
fourth round projection was amplified when he was selected with the seventh
pick in the second round by the Seattle Seahawks.
“I
really like Velocity Sports Performance because of the scientific approach they
take to training,” said Carlson. “We do evaluations on camera, so you can look
at your technique to see what you are doing wrong and make corrections. The training I’ve benefited the most is the
running. The technique work on starts,
acceleration and full speed.”
Originally
projected to be drafted in the third-round or later, Michigan quarterback Chad Henne was selected in the second round
to the Miami Dolphins where many NFL analysts believe he has a great chance of
becoming the Dolphins starter this season.
Henne has attributed much of his improvement to training at Velocity
Sports Performance stating, “The Velocity coaches are great. They helped me tremendously with agility, speed,
and strength. Everything that goes into
every aspect of being an athlete.”
Notre Dame defensive tackle Trevor Laws saw his draft day value rise dramatically after impressive
stats at the NFL Combine and the Senior Bowl.
Laws, drafted with the sixteenth pick in the second round, put up an
remarkable 35 reps on the bench press.
“I
feel like the guys here at Velocity Sports Performance did a great job allowing
me to peak right before the Senior Bowl.
They worked me out hard in the weeks prior and let me come back up at
the right moment,” said Laws. “I’ve gained about 35-pounds of muscle since I’ve
started working out with Velocity Sports Performance.”
Other
notable improvements came with two athletes who were originally projected to
not be drafted during this year’s NFL Draft. Richmond running back Timothy
Hightower and West Virginia
defenseive back Ryan Mundy both were drafted this weekend in the fifth
round to Arizona and the sixth round to Pittsburgh respectively. Mundy, who wasn’t invited to the combine, was
able to impress the Steelers scouts through his pro day numbers.
With
increased competition to make a roster, training and conditioning with Velocity
Sports Performance gave these athletes an edge over those competing for the
same draft spots. Velocity Sports
Performance made these athletes faster, stronger and more explosive. Improving their stamina is both a result and
a benefit of the conditioning process, which will serve these Velocity Sports
Performance athletes well as they begin the next level in their careers.
“We
are extremely proud of all the pro football prospects that prepared for the NFL
Draft at Velocity Sports Performance centers this year,” said Loren Seagrave, Founder of Velocity Sports
Performance. “Athletes who train at Velocity Sports Performance perform at
their peak because the cutting-edge programs implemented by our Sports
Performance Directors and Performance Coaches across the country have been
specifically designed to optimize the building blocks of athleticism: speed;
power; and agility. These are measurable qualities that the NFL combine and
scouts use to determine the likelihood of each prospect’s success in the NFL.”
In
2007, 45 Velocity Sports Performance clients were drafted or signed free-agent
contracts with professional teams following the 2007 NFL Draft. Since its
inception in 1999, Velocity Sports Performance has trained over 400
professional football players throughout their careers including Justin Tuck,
Ryan Grant, Braylon Edwards, Larry Fitzgerald, DeMarcus Ware, Marques Colston
and Jeff Garcia.
About Velocity Sports
Performance
Velocity Sports Performance, the industry leader in providing advanced sports performance training for athletes of all skill levels and ages, was founded in 1999 by world-renowned coach Loren Seagrave, a five-time NCAA champion coach, who trained Olympic, professional and major college athletes. At Velocity Sports Performance, athletes of any skill level from age eight through adult can realize their potential through advanced training programs taught by degreed and certified coaches, scientifically designed to increase speed, power and agility, while reducing the risk of sports-related injuries. There are over 65 Velocity Sports Performance facilities across the United States, each with an average of 19,000 square feet of state-of-the-art facilities. Visit www.velocitysp.com for more information on training programs and franchise opportunities.
Velocity Sports Performance, the industry leader in providing advanced sports performance training for athletes of all skill levels and ages, was founded in 1999 by world-renowned coach Loren Seagrave, a five-time NCAA champion coach, who trained Olympic, professional and major college athletes. At Velocity Sports Performance, athletes of any skill level from age eight through adult can realize their potential through advanced training programs taught by degreed and certified coaches, scientifically designed to increase speed, power and agility, while reducing the risk of sports-related injuries. There are over 65 Velocity Sports Performance facilities across the United States, each with an average of 19,000 square feet of state-of-the-art facilities. Visit www.velocitysp.com for more information on training programs and franchise opportunities.
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Articles
Gatorade Replay Athletes are Velocity Trained By Velocity Sports PerformanceMarch 03, 2010
Velocity Sports Performance is proud to be the Official Performance Training Provider for the athletes of Gatorade® REPLAY™. In 2009, Gatorade arranged a rematch between archrivals Easton Area High School and Phillipsburg High School 15 years after a game that ended in a 7-7 tie. Velocity trained the 34 year old athletes before they replayed the biggest game of their lives. The results were remarkable, and we’re not just talking about the score….

